All The Marbles: Indy Needs To Start Acting Like It's Racing's Greatest Spectacle
Changes could put the Indianapolis 500 back on top.
CONCORD, N.C.
May has gone by quickly because I'm getting older, and
time seems to get outfitted with a supercharged Hemi after you hit 40.
Of course, speed is the name of the game this month.
May
celebrates speed the way it celebrates mothers, without regard to
borders, personalities or nationalities. Speed -- and the quest for it
-- and May go together the way baseball's Opening Day goes with April.
From Monaco to Darlington and Charlotte to Indianapolis, May welcomes a
distinct, deafening madness of its own.
Indianapolis has always been the epicenter of all that madness.
But
for the past decade or more -- since the rise of NASCAR to 800-pound
gorilla status -- May has also ushered in a debate centering on what is
wrong with Indy. Why doesn't the Indianapolis 500 mean what it used to?
Countless
pages of sports publications and hours of air time have been devoted to
that simple question -- a simple question that has a very complex, if
incomplete, answer.
There are two things that the Indianapolis 500 no longer delivers:
First,
Indy qualifying used to produce the fastest man this side of Chuck
Yeager. That is no longer the case, even though speeds will probably
once again eclipse 230 miles per hour very soon. Arie Luyendyk's track
record has been safe for a long time, especially since the IndyCar
Series has opted for normally aspirated engines as opposed to the
turbos of Champ Car.
Second, it no longer delivers the absolute
best drivers in the world who have made a pilgrimage to the Brickyard
with dreams of their likenesses on the Borg-Warner trophy.
And that is the thing that can -- and should -- change.
The
powers that be on the IndyCar scene have to first admit that NASCAR is
indeed the 800-pound gorilla and plan accordingly. They have one thing,
one bullet to fire every year, and it is Indianapolis Motor Speedway.
Beyond
that, they are relying on the marketability of Danica Patrick, thanking
their lucky stars for Milka Duno (something we were treated to ad
nauseam Sunday, thanks to ABC) and wishing Sam Hornish, Jr., their best
American driver, had a glimmer of personality. (In case you missed it,
ABC actually did a short on how boring Hornish is. Thanks again.)
Tony
Kanaan and Helio Castroneves have loads of personality but are working
on green cards, so ever-xenophobic America will never love them as much
as it should. Who do they think they are? Seve Ballesteros?
As
an international series, Formula One actually relies on nationalism to
sell its product. Those Italian flags fly for Ferrari and Felipe Massa.
That
is not the case here, but NASCAR's marketing machine tapped into that
sentiment long ago by pushing its drivers to the forefront. Fans were
basically told, "Pick a driver, pick your team colors and fly your
flag."
And they have.
Now, those flags need to fly at
Indianapolis in May the way invading F-1 fans fly the Brazilian and
British colors, etc., during the U.S. Grand Prix.
Whatever it
takes, even if it means scheduling the Indy 500 for Memorial Day,
NASCAR drivers need to be given the opportunity to compete at
Indianapolis.
A Monday date would at least offer the best
drivers in America a chance to prove it. You want a comparison to A.J.
Foyt or Mario Andretti? Fine, drink the milk.
Tony Stewart? Don't even bother to ask. Robby Gordon? You bet. How about Coca-Cola 600 winner Casey Mears?
"I'd
love to run that race. Over the years, since I've been down here, this
feels more like home because this just is more comfortable than (Indy
cars)," said Mears, a name synonymous with Indy because of his uncle,
Rick Mears, a four-time Indy winner. "If they could reschedule it as a
possibility, I'd definitely see what I could do to make that happen."
Mears doesn't think he'd be alone, and he is correct.
In the hearts and minds of a lot of drivers, Indy is still the center of all this.
With the swallowing of a little pride and the tweaking of the schedule, Indy can prove that it is.