Quaker Chemical Expands SFHR Program
INDIANAPOLIS – Quaker Chemical Corporation has renewed its sponsorship for 2013 with Sarah Fisher Hartman Racing (SFHR) in an expanded sponsorship and technical partner role.
During the 2012 IZOD IndyCar Series season, Quaker Chemical spearheaded a research project designed to create proprietary greases and lubricants specifically engineered to combat the forces of friction, heat and wear for the unique demands of the Sarah Fisher Hartman Racing team.
“Our first year in IndyCar with SFHR was a great experience for Quaker. With the 2013 season, we are excited to continue leveraging our technical partnership with SFHR for ongoing product development, research and ideas,” said Quaker VP and Managing Director North America Joe Berquist. “SFHR is a first-class organization and their family-centric approach to business is a great fit with Quaker’s culture. Josef Newgarden is a talented, charismatic, and motivated young driver. We are looking forward to a great 2013 season.”
According to SFHR co-owner Sarah Fisher, the opportunity to partner with a top-notch sponsor like Quaker Chemical so soon after the conclusion of the 2012 race season bodes well for the team as it constructs its 2013 business plan.
“We are thrilled to continue such a great working relationship and sponsorship with Quaker Chemical,” Fisher said. “Quaker has been very involved from an engineering standpoint and I know the team enjoyed rolling up their sleeves during this partnership to assist from a technical perspective. To have a continuance of support from a quality sponsor who really benefits from our sport is a true indicator of the great things to come.”
The ongoing research and development technical alliance will allow Quaker to continually develop superior lubrication technology for use within its core industries and customers.
“I am excited and proud to be able to continue SFHR partnership with Quaker,” SFHR co-owner Wink Hartman said. “Quaker’s product knowledge and support are vital to the team’s success.”