Penske Extends Deal With Shell, Signs Hertz
MOORESVILLE, N.C. — Penske Corp. announced the extension of its partnership with Shell and the addition of Hertz Corp. to its list of sponsors.
As part of the multi-year extension with Shell, Shell and Pennzoil will continue sponsoring Penske Racing entries in the NASCAR Sprint Cup Series and the IZOD IndyCar Series as well as continue to be the preferred supplier of fuels, lubricants and related products to the Penske organization.
“Technological leadership drives us forward. The knowledge we gain, on and off the track, supports strong product development,” said Marvin Odum, president of Shell Oil Company. “This alliance, with Penske as one of the world’s most successful transportation businesses, allows us to expand within motorsports and other businesses.”
“We are very proud of the ongoing alliance that has continued to grow between our Penske Corporation companies and Shell and Pennzoil,” said Roger Penske. “This is a relationship that has been strengthened at the racetrack and well beyond. We look forward to working with Shell and Pennzoil for many more years as we continue to build on our success together.”
As part of the agreement, Pennzoil will continue to be the Official Motor Oil of Penske Racing. Shell and Pennzoil will continue to be the primary sponsor of the Penske Racing No. 22 car for 33 races in the NASCAR Sprint Cup Series. Proven race-winning driver Joey Logano joins the team this season racing the distinctive Shell-Pennzoil Ford Fusion beginning in 2013.
For the third-consecutive season, three-time Indianapolis 500 winner Helio Castroneves will continue to represent the Shell and Pennzoil premium brands in 2013. Castroneves will drive the No. 3 Shell V-Power Pennzoil Ultra IndyCar at the Indianapolis 500 on May 26 as well as at the inaugural Shell and Pennzoil Grand Prix of Houston series doubleheader, Oct. 5-6. Shell and Pennzoil will also be associate sponsors on all Penske Racing cars competing throughout the season in the NASCAR Sprint Cup and Nationwide Series as well as the IZOD IndyCar Series.
Hertz signed a multi-year agreement to serve as a primary sponsor for select races on Penske Racing cars competing in both the NASCAR Sprint Cup Series and Nationwide Series beginning this season.
Hertz will be co-primary sponsor on the No. 22 Ford Fusion driven by Joey Logano in the Sprint Cup Series at the fall race hosted at Charlotte Motor Speedway. In Nationwide Series competition, Hertz will be the primary sponsor for seven races on the No. 22 Ford Mustang, which will be driven in 2013 by defending NASCAR Cup Series champion Brad Keselowski, Logano and Ryan Blaney.
Under the new partnership, Hertz will also be an associate sponsor throughout the course of the season for the Penske Racing No. 22 Cup Series and Nationwide Series teams with branding presence on the team’s uniforms and equipment as well as on the Nationwide Series car.