Royal Purple Sticking With Kwasniewski
MOORESVILLE, N.C. – Royal Purple will follow NASCAR K&N Pro Series West champion Dylan Kwasniewski to the NASCAR K&N Pro Series East in 2013.
Royal Purple, which backed Kwasniewski during his championship run in 2012, will serve as the primary sponsor on Kwasniewski’s Turner Scott Motorsports Chevrolet in eight NKNPSE races, beginning at Daytona Int’l Speedway on Feb. 19. In addition, Royal Purple will be a major partner in the remaining events on this season’s schedule.
The relationship between Kwasniewski and Royal Purple began in 2011 when the Las Vegas native began racing in the NKNPSW. Royal Purple, which manufactures high-performance lubricants for the automotive, industrial, marine, motorcycle and racing industries, has served as either a primary or associate sponsor in every NKNPSW race in which Kwasniewski has participated.
In 28 NKNPSW starts, Kwasniewski has earned five wins, eight poles, 20 top-fives and 24 top-10 finishes. He also won Rookie of the Year honors in 2011 along with the NKNPSW Championship in 2012.
In addition to being the co-primary sponsor on Kwasniewski’s car last season, Royal Purple also featured the young driver in their Outperformer Series branding campaign in 2012. The feature on Kwasniewski was promoted with a 15-second clip on television with the full video available on Royal Purple’s website.
“I am fortunate to have Royal Purple back on the car this season,” said Kwasniewski. “I’m proud to be associated with such an elite brand and product. This is our third year together, and they have been really supportive of my career on and off the track. It was an honor to be selected as one of their outperformer athletes. After winning the championship last season, I am really excited to see what we can do together this year in the East Series.”
“Royal Purple is very excited to continue our partnership with Dylan in 2013,” said Randy Fisher, Marketing Director for Royal Purple. “He has proven he is one of the best young drivers in NASCAR by winning the K&N Pro Series West in 2012 and we look forward to his continued success this year as he moves to the East Series. Royal Purple has long been a trailblazer in the racing segment and continuing our partnership with Dylan helps us to continue to expand our presence at the highest levels of the global racing segment.”
Kwasniewski is slated to run the full 2013 NKNPSE schedule for Turner Scott Motorsports.