Advertise in Special Issues
Each year, National Speed Sport News publishes 50 issues. At least 12 of these 50 issues contain special sections that provide expanded editorial coverage not found in regular issues. This in-depth coverage, coupled with bonus circulation for each special edition, offers advertisers additional opportunities to promote their products and services.
The 2007 special sections are:
No. 3 (January 24)
Season Preview Issue: For the third year in a row NSSN will publish a preview for all major racing series — NASCAR, IRL, NHRA, Champ Car, World of Outlaws, road racing and more. Off- season moves will be chronicled along with insightful statistics and fearless predictions!
No. 6 (February 14)
Pre-Daytona 500 Issue: Aggressively marketed in north Florida’s Daytona Beach, including the Daytona, Orlando, and Tampa area short tracks and the industry’s trade show, one of the largest of its kind. The first major stock car race of the year draws the largest crowd in the southern U.S. and kicks off the NASCAR season.
No. 14 (April 11)
Long Beach Grand Prix issue: The biggest Champ Car World Series event of the season, run through the streets of Long Beach, Calif., The LBGP traditionally has been Champ Car's best-attended and highest-profile event and serves as a gathering of racers, fans and industry insiders, including suppliers and manufacturers. Additional exposure to American Le Mans Series and Champ CAr Atlantic teams means added value.
No. 16 (April 25)
Track And Series Guide: Do not miss this issue. We have lots of requests for this one. NSSN readers, on average, attend 15 racing events per year! To help with their travel, this issue offers tracks and series the chance to post 2007 schedules and promote their facilities The guide includes state-by-state track listings and a roster of sanctioning bodies.
No. 20 (May 23)
Memorial Day Weekend Issue: Packed with features, history and trends on the “Greatest Spectacle in Racing,” the Indy 500. This issue is also targeted at the World 600, the longest stock car race of the season for NASCAR Winston Cup, held in Charlotte, NC In addition, NSSN is available at hundreds of Memorial Day-weekend short-track specials across the U.S.
No. 29 (July 25)
Brickyard 400 Issue: For the 15th year in a row Winston Cup pilots will visit the famed Indianapolis Motor Speedway, and NSSN will again provide up-to-date information on the Brickyard 400. Be represented in what is one of the most popular issues of the year, with copies available to sponsors, participants and fans.
No. 31 (August 8)
The Knoxville Nationals Issue: The “Gathering of the Clans” draws blue-collar open wheel sprint car fans, builders and suppliers from all over the country to central Iowa each summer. This grass-roots mecca is well-covered by NSSN, and fans at the richest four days of dirt-track racing in the country usually leave the Marion County Fairgrounds with a copy.
No. 34 (August 29)
NHRA U.S. Nationals Issue: Saturation distribution is made at the world’s most prestigious drag racing event Labor Day weekend at Indianapolis Raceway Park, attended by a huge concentration of do-it-yourselfers. Features on drag racing personalities, equipment and the latest news items make this issue aggressively sought at hundreds of racing venues across the country, many of which are ending their seasons.
No. 44 (November 7)
Car Builder’s Guide: Advanced technology is more important in racing than ever before, and this issue presents insights on what’s new, what’s coming and what’s legal. Many car owners among NSSN readership pay particular attention to this issue, timed to coincide with the annual rebuild and/or sale of current equipment.
No. 46 (November 21)
Holiday Shopper’s Guide: Santa makes a visit to the pages of NSSN, with lots of gift ideas for the fan, the racer, his family and followers. Ideal opportunity to showcase lines to potential customers, dealers and fans with adequate time for mail-order holiday delivery. Valuable issue to prepare for the 2004 sales season.
No. 48 (December 5 )
PRI Trade Show Guide: NSSN visits the largest industry trade show of the year, held in Orlando, Fla. It is a show few industry insiders miss and NSSN makes sure to saturate the market, targeting show exhibitors and attendees. Want your company noticed? This is the issue that will make it happen.
No. 50 (December 19)
Christmas/Holiday Issue: Everything—and we mean EVERYTHING—that happened during 2007 will be showcased in this year-end triple-sized collector’s edition. Season results, statistics galore, the top 10 stories of the year and holiday greetings from drivers, fans and racing personnel grace its pages. It’s the most requested—and referred to—issue we publish.