Lucas Teams Up With Reno Tahoe USA
CORONA, Calif. – Reno Tahoe USA and Team Lucas will once again partner up to co-promote two major double-header tour stops of the Lucas Oil Off Road Racing Series at the Wild West Motorsports Park in Sparks, Nev.
First up will be rounds five and six held May 30-31 followed by rounds 11 and 12, Aug 22-23 – also Friday and Saturday nights.
Both double header weekends will be under the lights.
Reno Tahoe USA and Team Lucas will combine to run a summer season long advertising campaign encompassing radio, TV, billboards and magazines running throughout Northern California and Northern Nevada. Each media outlet will promote the Reno Tahoe area including sports, casinos, resorts, nightlife and spectacular scenery in conjunction with the fender bashing, explosive off road action of the Lucas Oil Off Road Racing Series.
“Reno Tahoe USA is anxiously awaiting the return of the Lucas Oil Off Road Racing series to Northern Nevada, for two more rip-roaring, high-flying events at Wild West Motorsports Park,” according to Chris Baum, president and CEO of Reno Tahoe USA.
The Lucas Oil Off Road Racing Series is a part of Northern Nevada Motor Madness, a cog in the Reno Tahoe USA special events season. From motorcycles to watersports, and from air races to high-flying off-road excitement, Reno Tahoe USA boasts one of the most tightly packed “gearhead-friendly” summer seasons in the country.