Maxxis Back As TORC Series Partner
IRVINE, Calif. — They drove Johnny Greaves to his third PRO 4WD championship in four years and C.J. Greaves to his first PRO 2WD title and now, Maxxis has announced they have renewed their commitment to TORC: The Off-Road Championship Presented by AMSOIL as an official series partner.
Maxxis, also the title sponsor for C.J.’s full-time PRO 4WD schedule in 2015, delivers high-quality products to more than 180 countries and employs more than 30,000 people. Founded in 1967, Maxxis has become known for its customer service and commitment to excellence.
“Along with putting together a great TV package, TORC will be bringing short course racing to some exciting venues in 2015,” said Brad Williams from Maxxis Tires. “We value our partnership with the TORC series and are happy to be along for the ride.”
In 2015, Maxxis will be increasing their level of commitment to the TORC Series as they focus more intently on growing their share of the light-truck segment. TORC President B.J. Birtwell said that Maxxis renewed partnership demonstrates that brands believe in the Series’ vision and are onboard to support its growth.
“All of us at TORC are looking forward to working alongside Maxxis and being a part of their growth plan in 2015,” said B.J. Birtwell, president of the TORC Series. “TORC is the largest off road truck racing series in the US boasting events as large as 60,000 people in attendance. Add our TV package and best-in-class social media and content marketing efforts, and we feel we’re a strong platform for brands like Maxxis that are looking to connect with this audience. “