CONCORD, N.C. — DIRTcar Racing continues to increase its West Coast presence with its aquisition of the Western      Allstars Super Late Model Series June 9.
The deal brings the West Coast’s most prominent dirt-late-model       tour under the auspices of DIRTcar Racing, the brand name for the sanctioning body run by the World Racing Group.
“We’re proud to add the Western Allstars Super Late Model Series to the DIRTcar Racing banner,” said DIRTcar Racing Western Region Director Chris Morgan, who will oversee operation of the Western Allstars tour. “All of us with DIRTcar Racing recognize that the West Coast is the region of the country where dirt-late-model racing has the most room for growth, so acquiring the region’s top series is a huge step toward what we feel will be an exciting future for all the area’s drivers, team owners and fans.”
Now officially known as the Western Allstars DIRTcar Late Model Series, the 3-year-old tour has contested 10 events this season in California and Nevada. Nine races remain on the 2008 schedule.
DIRTcar Racing assumes authority over the Western Allstars Series midway through the season as it has with its other recent West Coast acquisitions: the Southwest DIRTcar Late Model Series and the Barnett Harley DIRTcar Modified Series.
“Like we have with the late model and modified series in the Southwest, we’ll continue with the existing Western Allstars schedule and work to make the transition as seamless as possible,” said Morgan. “We want to continue the success that the Western Allstars Super Late Model Series has enjoyed for the past couple of years and at the same time apply the marketing and organization of DIRTcar Racing to advance the series as well as our footprint in the region’s dirt-late-model racing.” 
Roy Piker, who has directed the Western Allstars Series in 2008, said it was his desire to see the tour reach its full potential that prompted him to turn over its operation to DIRTcar Racing.
“As far as I’m concerned, DIRTcar Racing and the Western Allstars is a marriage made in heaven,” said Piker. “I want to see the Western Allstars Series and dirt-late-model racing on the West Coast continue to grow and prosper, and DIRTcar Racing can make that happen.”